As the owner of Durrick Designs, I’ve always gone beyond traditional website builds to create powerful online platforms that are not just functional but are tailored to serve specific industries and audiences. My recent focus has been on designing and building sites with more targeted functionality—specifically in eCommerce, eLearning, business directories, membership sites and online communities. This specialized approach, using top tools like Paid Membership Pro, LearnDash, Woocommerce, Shopify, and GeoDirectory, enables my clients to engage and grow their audiences more effectively than ever.
Bridging Design with Purpose
At Durrick Designs, I believe that every website should do more than just look good. It should solve specific business challenges and offer a meaningful experience to its users. When working with eCommerce, eLearning platforms, and directories, I approach each project by asking, “How can this site make an impact?” My clients often come to me with unique needs, and I take pride in translating those needs into practical, creative web solutions. Every button, feature, and piece of content should have a purpose—and that’s what I bring to the table with every project.
Building eCommerce Platforms with WooCommerce and Shopify
ECommerce is a booming sector, and my experience with Woocommerce and Shopify has shown me just how powerful and versatile these tools can be for businesses of all sizes. Whether creating a small boutique online store or a large multi-product marketplace, I focus on optimizing the customer journey, from first interaction to final checkout. With Woocommerce’s integration capabilities and Shopify’s user-friendly interface, my clients can sell, scale, and manage their businesses with ease. At Durrick Designs, I ensure that each eCommerce project is fully optimized for seamless transactions, mobile responsiveness, and robust security, so clients can focus on growth. Check out these designs for Up In The Air Balloons and Aidan Gill for Men
Empowering Knowledge Sharing with eLearning Solutions
The demand for online learning has skyrocketed, and platforms like LearnDash allow me to build eLearning environments that are engaging, interactive, and tailored to learners’ needs. I work closely with my clients to ensure that their courses are well-structured, intuitive to navigate, and provide value to the students they aim to serve. By integrating elements like quizzes, progress tracking, and certification, my eLearning designs turn educational content into a rewarding experience. With LearnDash, Durrick Designs helps brands provide impactful knowledge while enhancing user engagement and course completion rates. Check out the design and build for NextGen Podcaster and Alison Curfman MD
Enhancing Connectivity Through Membership Sites and Communities
Membership sites and online communities have transformed how businesses and individuals interact with their audiences. Using tools like Paid Membership Pro, I help my clients create membership platforms that go beyond standard content delivery. I focus on creating an environment where members feel valued and part of a community. Paid Membership Pro allows me to set up customized membership levels, exclusive content areas, and even forums for discussion, which fosters connection and keeps users engaged. My goal is to help brands build loyalty through community-focused design and functionality. Check out this design and build for Shorewalkers.
Directories that Drive Business with GeoDirectory
For clients seeking to build comprehensive directories, GeoDirectory is my go-to tool. It’s perfect for creating business directories, local listings, or industry-specific guides, and I make it my mission to ensure every directory I build is easy to navigate, visually appealing, and valuable to users. Whether users are searching for local services, connecting with professionals, or seeking new business opportunities, my approach to GeoDirectory sites ensures that each listing feels like a seamless part of a larger, well-organized ecosystem. Check out this design and build for John Simon Guggenheim Memorial Foundation, broken NOT BROKE and Bloom Growth Coach.
Combining the Right Tools for Lasting Results
Choosing the right tool is essential to every project, and at Durrick Designs, I take pride in my ability to integrate multiple tools to achieve client goals. Whether it’s Woocommerce for selling, LearnDash for teaching, Paid Membership Pro for exclusivity, or GeoDirectory for finding resources, I work with each client to understand their vision and choose the ideal stack. This strategic approach allows me to create versatile, high-performing sites that meet specific needs and adapt as businesses evolve.
Specializing in these unique niches has allowed me to develop a deeper understanding of the tools and strategies that drive real results. If you’re looking for a WordPress website that does more than the basics and genuinely supports your business goals, Durrick Designs is here to help. Let’s build something extraordinary together.


