Google My Business is a free tool offered by Google that allows businesses to manage their online presence across Google, including Google Search and Google Maps. With over 1 billion active users on Google Maps, having a Google My Business listing is crucial for small businesses looking to promote their products and services to a wider audience.
Setting up a Google My Business listing is simple and straightforward. In fact, if you’re a client of Durrick Designs, this is usually set up for you when you choose the premium services. If not however, it’s not too difficult to do on your own. You only need to create an account and provide accurate information about your business, including its name, address, phone number, and website. Once you have completed the setup, you can start adding photos, videos, and other relevant information to your listing to help potential customers find and learn more about your business.
The Power Of Google: One of the most powerful features of Google My Business is the ability to receive customer reviews. When customers leave a review about your business on Google, it provides valuable feedback for potential customers who are considering your products or services. Positive reviews can help build trust and credibility for your business, making it more likely that prospects will choose to do business with you as opposed to one or more of your competitors.
The Importance of Asking for Reviews
- Reviews help build trust and credibility for your business, making it more likely that prospects will choose to do business with you.
- Positive reviews can improve your search engine rankings, making it easier for potential customers to find you.
- Customer reviews provide valuable feedback that can help you improve your products and services.
- Reviews can help you stand out from your competitors and differentiate your business.
- Asking for reviews can help you establish a relationship with your customers, which can lead to repeat business and referrals.
In addition to customer reviews, Google My Business also provides valuable insights and analytics about your listing, including how many people have viewed your listing, how many have visited your website, and how many have requested driving directions to your location. These insights can help you understand the impact of your listing and make informed decisions about how to improve your online presence.
In conclusion, Google My Business is a powerful tool for small businesses looking to promote their products and services and build trust and credibility with potential customers. With a simple setup process and valuable features, such as customer reviews and analytics, there is no reason not to take advantage of this tool.
If you’d like to learn more about Durrick Designs and how I can help you elevate your online presence, fill out the form below.
